Fine Art Trade Guild

The Fine Art Trade Guild was founded in 1910 in the UK and has been the governing body of framing standards prescribed to the manufacturers ensuring the contents of materials are continually developed and improved to a better quality as technology grows. You will notice the well known logo on our matboards. If you go through the current members you will notice all reputable manufacturers all over the world are members. Using their standards will give customers peace of mind that their artwork is framed and protected according to the standards of an international governing body.

Serame Mouldings is proud to announce that Charles Gray, who holds an Advanced Conservation certification with them has been elected a Director of the Fine Art Trade Guild. This is not only a first for Serame but for South Africa as the first South African being elected to the Court of the Fine Art Trade Guild.

What does this mean for South African Framers? With Serame Mouldings management now being part of the Court of the Fine Art Trade Guild, we will be in a position to ensure the products we supply our customers will specify exactly what Level of framing it is suitable for. Serame will also have input and immediate access to any international product changes and improvements.

The most significant rollout within the next few months will be opportunity for South African Framers to do the “Certified Framer” exam in South Africa. Even though the exam will be taken in South Africa, the certificate will be issued directly from the Fine Art Trade Guild in the UK. The Guild Certified Framer program is internationally recognized as the qualification for the framing industry! Qualified GCF’s are now framing in 25 countries worldwide. “Certified Framers” will be allowed to become a member and use fine Art Trade Guild Logos and material to promote their business. Please note, the exam will only be available for experienced framers and is not intend for beginners.